MY SECOND ASSIGNMENT

                 
                                     KENTUCKY FRIED CHICKEN'S RESTAURANT

                     The first KFC restaurant was opened on Jalan Tunku Abdul Rahman.Today there are more than 500 KFC restaurants nationwide and still counting.In fact,KFC Malaysia has developed a distinctive malaysian personality of its own.First of all,on 1952,their current logo only use white and black colours,but now KFC unveiled the logo which colonel change his white suite for a red cook's apron.For your information,KFC use red colour as their own trackmark.It is  because red colour is a warm and positive colour assosiated with our physical needs and our will to survive.Besides that,it is bright and cheerfull colour,so that the people will notice and always remember the restaurant.Moreover,red can stimulate the appetite,red colour often being used in restaurant for this purpose.Last but not least,KFC use the many of red colur on the interior design,so that when we enter the restaurant, automaticcaly it excites the emotion and motivate us to take action like rushes to the counter and make a choice quickly.